These days, more and more customers are getting annoyed with companies and small businesses that provide broken products and services.
Your business longevity and brand depend on your providing services and products with value. Your livelihood hinges on your customers NOT being annoyed with you.
If you're not sure what a broken product or service looks like, check out this video by Seth Godin. He explains "broken" in his lively, entertaining style. This video is about 20 minutes, but well worth it!
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