As a small business owner, you're probably no stranger to
Linked In. But, you might not be familiar with a just-as-great, but lesser-known online business networking tool:
Biznik.
Biznik claims to offer "Business Networking That Doesn't Suck." And I must admit, it's true. The site does not suck. Here are three ways to use
Biznik to help your business:
1. Create a free profile.
On
Biznik, there are
three membership levels. The basic level is free, and I recommend trying it out before you commit to one of the paid membership options. On a free profile, you can post articles, benefit from search engine optimization, and host free events. Once you have a profile, you can invite friends or colleagues and build a following. You can get to know other members in your area. The result? Online promotion, website traffic, and new prospects for free.
2. Post articles.
One of the best ways to promote yourself on
Biznik is by
writing and publishing articles to your profile. These articles are a great way to position yourself as an expert to your business contacts and provide them with value. Even better, if your article meets
Biznik article specifications, it could be published on the
Biznik main page--appearing to thousands of
Biznik members across the country.
3. Take advantage of the search engine optimization options.
By becoming a
Biznik member, you have the opportunity to create tags relevant to your business services. This not only increases the odds you'll be found within the
Biznik network, but through major search engines like
Google as well. You can also create tags for articles and blog posts on
Biznik as well. Awesome!
3.5. Host an event.
Alright, so I have more than three ways. The last I want to mention, though,
is hosting an event. On
Biznik, if you host an event, you get immediate credibility and people start seeking you out. You're seen as a leader and organizer. That is never a bad thing.
If you're new to online networking,
Biznik is a comfortable and fun place to start. It helps your business, your online marketing skills, and it certainly does not suck. I hope to network with you soon!